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For healthcare CX teams

Patient journey mapping that respects the weight of the moment

Map sensitive end-to-end patient journeys — admission, treatment, discharge, follow-up — with moments of truth, anxiety curve and care-team handoffs baked in. Free template, GDPR-ready, EU-hosted.

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Free plan · No credit card · GDPR DPA included · EU-hosted in Frankfurt

Live journey

Patient journey map: admission to follow-up

AI ready

Discover

medium

Needs clarity

Sign up

high

Form friction

Activate

critical

First value risk

Adopt

medium

Habit loop

AI recommendation

Prioritize activation messaging, reduce setup steps, and assign ownership to the first-value milestone.

What healthcare teams get

Healthcare experience is not retail. The map has to carry the weight of access friction, anxiety, family involvement and care-team handoffs — not just stages and emojis. Customer Journey App ships with healthcare-aware fields out of the box.

  • Pre-filled patient journey template covering symptom → admission → treatment → discharge → follow-up.
  • Track anxiety curve and moments of truth across access, communication, and care handoffs.
  • Capture pain points with verbatim evidence — patient interviews, NPS verbatims, complaint themes.
  • Map frontstage clinicians, backstage care teams and supporting systems (EHR, lab, pharmacy) per stage.
  • Export branded PDF or PowerPoint for ethics committees, board reviews or grant applications.
  • Workspace per service line — emergency, oncology, maternity, mental health — with role-based access.

From first contact to follow-up

Map the full episode of care, then connect insight to the people who can act on it — clinical leads, service-line directors, quality improvement teams.

Start from the patient template

Open the free Patient journey map template — admission, in-patient care, discharge and follow-up come pre-filled with anxiety triggers and access friction.

Layer the anxiety curve

Mark emotional valleys at each touchpoint — first contact, wait, diagnosis, treatment plan, discharge. Identify the moments of truth that decide trust and adherence.

Connect care teams

Map the clinicians, support staff and systems behind each stage. Surface the handoffs where information drops and patients fall through the cracks.

Turn insight into action

AI drafts theme synthesis from patient verbatims; assign owners to recovery actions; track follow-through quarter over quarter.

Trust signals

Healthcare data is sensitive. Here is what we do, and what we do not yet do.

EU-hosted in Frankfurt

All application and workspace data lives in the EU. Supabase Frankfurt + Hetzner Falkenstein. No transfer outside the EU/EEA without consent and SCCs.

Built by CX practitioners

Designed by Customer Experience Romania, a CX consulting and training firm. The patient template was built with healthcare service-design practitioners.

GDPR DPA included

A Data Processing Addendum is included by default. Subprocessors are published. You own the data; you can export or delete it any time.

We are not currently HIPAA-certified. For HIPAA-aligned controls (BAA, audit logs, US data residency), please reach out to discuss Enterprise options.

Frequently asked questions

Is Customer Journey App HIPAA compliant?⌄

Customer Journey App is GDPR-compliant and EU-hosted, with a Data Processing Addendum included by default. We are not currently HIPAA-certified — if your team needs HIPAA-aligned controls (BAA, audit logs, data residency), reach out to discuss Enterprise options.

Where is patient data stored?⌄

All workspace data lives in the EU. Application data is stored in Supabase (Frankfurt, Germany); the app server runs on Hetzner (Falkenstein, Germany). No data is transferred outside the EU/EEA without explicit consent and Standard Contractual Clauses.

Can I map a multi-touchpoint patient journey from admission to discharge?⌄

Yes. The free Patient journey map template includes pre-filled stages from symptom recognition through admission, treatment, discharge and follow-up — with anxiety curve, moments of truth, access friction and care-team handoffs ready to edit.

Does it work for both hospital and outpatient flows?⌄

Both. The Patient template covers acute hospital flows (admission, in-patient care, discharge) and can be adapted to outpatient, telemedicine, chronic-care and home-care flows. Multiple personas can sit on the same journey (patient, caregiver, clinician).

Can I export the map for board, ethics committee or grant submissions?⌄

Yes. Export branded PDF, PowerPoint, HTML and JSON. Starter, Pro and Enterprise plans include workspace logo and colors on every export — useful for ethics committees, grant submissions and steering committees.

Patient journey map template (free)

Open the free template with admission, treatment, discharge and follow-up pre-filled.

AI journey insights

Use AI to draft theme synthesis from patient verbatims and complaint records.

Import patient voice

Bring in patient interviews, surveys and complaint records to ground the map in evidence.

Patient experience

Map the full episode of care, then turn insight into operational change.

Start with the free Patient template. Capture anxiety, friction and handoffs. Export a board-ready report your service-line leadership can act on.

Start mapping
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CUSTOMER EXPERIENCE SRL · CUI 44615490 · Reg. com. J40/12460/2021 · Aleea Coloana Infinitului, Sector 6, Bucuresti · Data Protection Officer: [email protected]